The change
EtonX was founded by Eton College in 2015 with a mission is to create high-quality courses that allow students to develop the skills they need for their future success. We were asked to help evolve the brand identity, and design and build a new website with a fresh look and feel that was more in keeping with the main Eton College site.
It was imperative everything we created helped to showcase EtonX’s three key principles: high-quality content, innovative technology and a proven method of teaching. We achieved this working in close collaboration with the in-house marketing team coupled with an immersive tour of the hallowed halls of Eton college itself.
Why it matters
Number of countries where EtonX supports students
students agreed that they made improvements in their skills as a result of completing a course
students received a Distinction in their course – the highest grade available.